Opportunities for Home Business

Posts Tagged ‘Plethora’

Back in my banking days, I had to fill out endless reports on a plethora of largely useless information.  You could pretty much bank on me getting curt reminders from officious admin staff demanding that I complete their weekly toilet roll return (I’m only half joking) or something equally absurd on a daily basis.  there was one report however, that I completed on time every time.

It was my sales funnel report.

In it I had to detail the number of Housing Loan conversations my branch had initiated, followed by the number of leads, prospects, sales and very importantly cross sales that followed.

In Australian banking, the ultimate Sales Funnel is A Housing loan -you can easily cross sell nine or ten product off the back of the Housing interview because everything fits neatly hand in glove.  Completing the report made sense and was a useful management tool.

A sales funnel is essential in any form of marketing but probably more so in online marketing.

You still need to generate leads, turn them into prospects and ultimately customers.

My eBook and system Break Free Traffic is my primary sales funnel -it’s what I use to generate leads to my mailing list and also acts as a referral source to a heap of money and traffic making programs for me.

Contained within the eBook are at least three primary sales funnels – these are Affiliate Funnel, Traffic Exchange Profits and Traffic Hoopla.

These three programs contain links to dozens of affiliate programs that aren’t necessarily part of my primary business focus – but here’s the clincher – by taking the time to ensure that all of my affiliate links are recorded within these three funnels, I do make the occasional referral and sale – without doing anything.

Where I fall down is the next level, the downline builders within the sales funnels.  A classic example of what I mean is the downline builder’s offered at most Traffic Exchanges and safelists.  I have to confess that not all of these are filled out and that’s to my detriment.

Yes it takes time – but if you make the effort to complete all of these downline builders you can guarantee that over time they will generate referrals for you.

I’m plugging the leaks in my sales funnel – are you?

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